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Ever had that feeling your can of Soda was smiling at you? Well as it turns out, Pepsi has DESIGNED their Cans to Smile!
In a leaked design brief by the Arnell Group which also talks about the Pepsi Logo’s “Gravitational Fields” and compares it to the Golden Ratio and the Mona Lisa.
For the full brief of lunacy: Link Here
Katherine also mentions this in her Post: “Cola Wars of the Senses” @ BrandCurve


